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Don't Just Give an Allowance. Give Them an Entrepreneur's Mindset

The complete platform designed to help you raise financially fluent and resilient kids, ready for whatever comes next

Kid using Tobi AI
✦ MONEY SMART ✦ FUTURE READY
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The Problem

The Skill That Determines Their Future (That School Isn't Teaching)

The World Changed. The Way We Prepare Our Kids Hasn't.

They learn history and algebra, but when it comes to managing money, creating value, and thinking like an entrepreneur, most kids are left unprepared. A recent global study found that less than 12% of students have basic financial literacy skills. In a world of digital currency and gig economies, this isn't just a gap—it's a disadvantage.

So, What Actually Works?

4 Steps to Real-World Success

01.

Earn Tokens Daily

Turn daily chores and learning goals into rewarding achievements. From setting the table to finishing homework, kids earn Tobi Tokens, creating a direct link between effort, value, and reward. This hard-codes a foundational work ethic.

02.

Save & Invest for Goals

Kids learn the power of delayed gratification by saving for real goals. In the Tobi Vault, their tokens grow with compound interest, visually teaching them how patience and planning builds wealth over time—the most crucial lesson for future financial freedom.

03.

Master Academic Skills

The AI Tutor provides unlimited, personalized practice to solidify classroom learning. It identifies and fills knowledge gaps with targeted feedback, helping your child master concepts without fear of asking "stupid" questions in class.

04.

Launch Real Projects

Children can use their earned tokens to launch mini-ventures, from a t-shirt startup to a creative project. They learn firsthand about budgeting, marketing, and profit, transforming abstract skills into tangible, confidence-boosting accomplishments.

"Tobi has been a game-changer. Emma went from passively watching videos to actively designing t-shirts for our family. She just made her first sale to her uncle and her confidence is through the roof. She's not just learning to earn; she's learning she can create."

Anita C.

Mother of Emma (age 9)

Skills

Your Child's Foundation for Lifelong Success

01.

Financial Fluency

Kids master earning, spending, saving, and investing through a hands-on token economy. They learn to make smart money decisions instinctively, building a foundation for lifelong wealth and avoiding common debt traps.

02.

Analytical Problem-Solving

Every choice presents a trade-off. The Tobi system teaches children to analyze options, understand opportunity cost, and think strategically about resources. They learn to approach challenges with a structured, analytical mindset.

03.

Applied Creativity

From proposing household projects to launching products in the Tobi Marketplace, kids learn that creativity has tangible value. The platform encourages them to move beyond imagination to execution, turning innovative ideas into real-world outcomes.

04.

The Habit of Consistency

Success is built through daily action. With streak meters and escalating rewards, Tobi hard-codes the discipline of consistency. Children develop grit and learn that small, repeated efforts compound into major achievements over time.

05.

Entrepreneurial Mindset

Tobi is a safe launchpad for young innovators. Children practice negotiating, managing projects, and taking calculated risks—like launching a T-shirt startup funded by parent loans. They develop an instinct for identifying opportunities and creating value.

06.

Strategic Communication

Using the Learn-Structure-Teach-Earn (L-S-T-E) model, kids are rewarded for teaching concepts to others. This process builds deep subject mastery, empathy, and the ability to explain complex ideas clearly—a critical leadership skill for the future.

Join As Our Founding Family

50%

Kids on a Daily Streak

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Families Building a Future

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Kid-Run Businesses Launched

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Years of Costly Mistakes, Avoided

Building Their Future

Be the First to Empower Your Child With Tobi AI.

Join the waitlist for exclusive early access and a special founder's discount when we launch.

From Tobi

Beyond the Classroom: A Playbook for the Future

Have questions?